In the last 10 years, the digital landscape has changed significantly. People are phasing out desktop and laptop computers to search the web and interact with content. Instead, they are picking up their mobile phones and tablets. What’s more, digital technology is cheaper today than it’s ever been before; there are virtually no boundaries on […]
I’ve been working on websites primarily as a designer and webmaster for close to 20 years now. I guess I’m a website pioneer. One of the reasons why I still am excited about working on websites is because, first of all, the democratization of media. These are our own media platforms. These are our own […]
I recently came across the blog post below written by Roberto Blake, a savvy video marketer I follow. I think Roberto makes some very good points, well worth the few minutes it takes to read the post. ~ Kenneth Greenberg 1. Precisely Define the Goals of Your Video Content Before you ever hit the record […]
This blog post recently appeared on Search Engine Watch. It is excellent. A survey conducted by HubSpot in 2017 suggested that consumers prefer videos over any other form of content marketing. As a result of this, more and more brands are shifting their attention to video marketing. In 2019, the number of companies that use video as a […]
FAQ: Do I really need video on my website? ANSWER: Yes. There are so many advantages to having video on your website that I think it is crazy to have text only websites. It’s hard to do… I’m nervous… I don’t know what to say… I don’t know if I’m going to come across well… […]
FAQ: What type of website videos are best to start with? ANSWER: I suggest the first video that you produce is a Frequently Asked Question video like this one. If you were going to add video to your website, I would suggest the first video that you should consider is a Frequently Asked Question video. Just […]