Archive | Search Optimization

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How Your Website Speed Impacts Your Business

Increasing your website speed is nearly as important as your improving your website content. The “Speed Factor” affects every other metric we care about: bounce rate, search ranking, conversion, page views, reader satisfaction, even revenue generation. In many SEO circles page load speed is considered the King of what makes a website successful. To help illustrate the importance of […]

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Critical Website Software Updates

Since WordPress websites incorporate applications, themes and plugins that are periodically revised and improved, it is critical to update three things: the actual WordPress application, your specific theme and your collection of site plugins. Don’t break down on the side on the ‘Internet Highway’. However, before you begin updating any of these items, you should […]

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Key Benefits of Tracking Your Google Analytics

Many business owners are just too busy to track the results of their website performance analytics. However, they spend time and money on sales and marketing activities every month. Monitoring your website Google Analytics reports can help tremendously with your marketing efforts. Do you know how many people are visiting to your site? What search terms they are using […]

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How Much Do You Know about Local SEO?

How important is local SEO? According to the latest Moz Industry Survey, over 67% of online marketers report spending time on local search. We’ve witnessed demand for local SEO expertise grow as Google’s competitive landscape continues to evolve. Last year, Moz introduced the SEO Expert Quiz, which to date over 40,000 people have attempted to conquer. Today, […]

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